Editor's note
Not a new bathroom full of products. A few meaningful gestures, adapted to the way you actually live.
Perhaps you have just come home from a humid journey, or you are getting ready to put on your hijab. Perhaps you want a slower bath on the weekend. These are different moments, and they do not need the same routine. Moroccan beauty becomes useful when we explain where a gesture belongs in your day, rather than handing you a list of ingredients to buy.
Argan belongs to a tree and a tradition of knowledge in south-west Morocco. Black soap and ghassoul belong in the story of hammam care. Those connections matter, but a shampoo containing argan is not automatically made in Morocco, and an at-home bath is not the same experience as a communal hammam. We can appreciate the tradition without blurring the differences.
Keep a familiar cleanser, shampoo or moisturiser when it already suits you. A Moroccan ingredient can be a considered addition rather than the starting point for replacing everything. Our routines separate essentials from optional steps so that learning comes before another purchase.
An unhurried bathing sequence with black soap, a thorough rinse and an optional argan finish.
Moroccan black soap
Ghassoul clay
Argan oil3 shoppable products in Indonesia
Five minutes to finish your shower without adding a heavy layer everywhere.
Argan oil1 shoppable product in Indonesia
Body Notes Journal
Discover Moroccan beauty traditions, learn how to use the ingredients and find products available locally.
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